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S. Tamer Cavusgil Award

Recipients

2014
V. Kumar "Understanding Cultural Differences in Innovation: A Conceptual Framework and Future Research Directions" Vol. 22, No. 3.

2013

Margaret Fletcher, Simon Harris, and Robert Glenn Richey Jr. "Internationalization Knowledge: What, Why, Where, and When?" Vol. 21, No. 3.

2012
Aysegül Özsomer. "The Interplay Between Global and Local Brands: A Closer Look at Perceived Brand Globalness and Local Iconness," Vol. 20, No. 2.

2011
Susan P. Douglas, C. Samuel Craig. “Convergence and Divergence: Developing a Semiglobal Marketing Strategy,” Vol. 19, No. 1.

2010
Michelle D. Steward, Felicia N. Morgan, Lawrence A. Crosby, and Ajith Kumar. “Exploring Cross-National Differences in Organizational Buyers’ Normative Expectations of Supplier Performance,” Vol. 18, No. 1.

2009
Martin S. Roth, Satish Jayachandran, Mourad Dakhli, and Deborah A. Colton. "Subsidiary Use of Foreign Marketing Knowledge," Vol. 17 No. 1.

2008
Ruby P. Lee, Qimei Chen, Daekwan Kim, and Jean L. Johnson. "Knowledge Transfer Between Multinational Corporations' Headquarters and Their Subsidiaries: Influences on and Implications for New Product Outcomes," Vol. 16 No. 2.

2007

G. Tomas M. Hult, S. Tamer Cavusgil, Seyda Deligonul, Tunga Kiyak, and Katarina Lagerström. “What Drives Performance in Globally Focused Marketing Organizations? A Three-Country Study," Vol. 15, No. 2.

2006

Susan P. Douglas and C. Samuel Craig. "On Improving the Conceptual Foundations of International Marketing Research," Vol. 14, No. 1.

2005

Christian Homburg, Sabine Kuester, Nikolas Beutin, and Ajay Menon. "Determinants of Customer Benefits in Business-to-Business Markets: A Cross-Cultural Comparison," Vol. 13, No. 3.

2004

Isabelle Schuiling and Jean-Noël Kapferer. "Real Differences Between Local and International Brands: Strategic Implications for International Marketers," Vol. 12, No. 4.

2003

Peter G.P. Walters and Saeed Samiee. "Marketing Strategy in Emerging Markets: The Case of China," Vol. 11, No. 1.

2002

Robert T. Green and Tasman Smith. "Countering Brand Counterfeiters," Vol. 10, No. 4.

2001

Susan P. Douglas, C. Samuel Craig, and Edwin J. Nijssen. "Integrating Branding Strategy Across Markets: Building International Brand Architecture," Vol. 9, No. 2.

2000

C. Samuel Craig and Susan P. Douglas. "Configural Advantage in Global Markets," Vol. 8, No. 1.

1999

Pierre Berthon, Leyland Pitt, Constantine Katsikeas, and Jean Paul Berthon. "Virtual Services Go International: International Services in the Marketspace," Vol. 7, No. 3.

1998

Masaaki Kotabe, Janet Y. Murray, and Rajshekhar G. Javalgi. "Global Sourcing of Services and Market Performance: An Empirical Investigation," Vol. 6, No. 4.